Christian SEO refers to Search Engine Optimization (SEO) for Christian businesses, organizations and Church websites.
Search Engine Optimization, as defined by Oxford Language, is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.
However, if I had to provide my own definition of SEO, I’d say:
Search Engine Optimization (SEO) is the process of Optimizing a website to ensure it ranks high on the list of results returned by a search engine, by properly using SEO-Best-Practice techniques.
In layman’s terms, SEO is: “Trying to get your website to the top of Google” in order to drive more visitors to your website.
For example, if you were a Christian retail store who sold John 3:16 T-Shirts, you should want to rank at the top of Google every single time anyone in the world searched “john 3 16 t-shirts.” This would likely help you to sell many more t-shirts.
There are, however, many different optimization techniques that can be used in properly performing Search Engine Optimization.